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How to sell jewellery and accessories online in Pakistan

Small details matter for jewellery: scale, finish, fastening and what is included. Clear close-ups and careful descriptions help customers decide without guessing.

Create your free shop

Photograph scale, colour and fastening

Use a plain background and close-ups in soft daylight. Show the clasp, back and finish, and include a familiar size reference or dimensions so a customer can judge scale.

Describe materials and price honestly

Name the material only when you know it, and state whether a price is for one piece or a set. Add dimensions, colour options, care notes and any variation between handmade pieces.

Confirm the exact variant on WhatsApp

Ask the customer to confirm design, colour, quantity and any matching pieces. Repeat the price and delivery details, and share a quick photo of the selected item if variants look similar.

Use protective packaging for delivery

Keep pieces separated and secure small parts so they do not scratch or get lost. Before offering COD, explain payment and refusal handling. Compare a provider’s current coverage, tracking and return process directly.

Set expectations for handmade or plated items

Disclose small handmade differences and explain care in plain language. Avoid unsupported claims about precious metals, stones, skin safety or durability; describe only what you can verify.

Create your free shop

Add product photos and PKR prices, then share your shop link with customers.

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Frequently asked questions

How do I show jewellery size online?

Add measurements or a familiar scale reference, and photograph the item close-up with a plain background and natural colour.

Can I claim a piece is gold or silver plated?

Use material or plating claims only when you can verify them. Otherwise describe the visible finish without implying a specific composition.